Your CMS is the chassis of your content marketing campaign.It doesn’t matter how great your content is, if your CMS can’t display and manage it right, it won’t have nearly half the impact it deserves.
Many people mistakingly consider Drupal as a CMS (Content Management System), while Drupal is primarily a framework, one that can be used to build a CMS, but out of the box it is nothing more than a toolset with some basic functionality.
Drupal turns out to be one of the most effective in a long-term prospect. This is because, Drupal houses a robust, rapid and agile modules for the purpose of web development whether you are looking to create a blog, a brochure company site, an informational site, an ecommerce company site or a full-blown social community, Drupal can be the right tool for the job.
Its flexibility is such that you can customize almost everything on your site. Without the hassle of implementing custom code, you can customize pages, blogs, polls, forums, designs, layouts, aesthetics, fonts, stock images, 3rd party themes, colors, and many more. Unlike other CMS, Drupal is known for its rock-solid security measures that are complemented with constant security patches and updates from the community.
The most important thing to consider while choosing a CMS platform, in my opinion, is how much time you are prepared to spend developing and maintaining it. If you’re experienced in basic HTML and PHP coding and are planning to create a big online project with lots of contributors involved, you should probably go with Drupal.
Keeping abreast of the technology, Drupal is a platform that knows how to deliver the right content at the right time through the right medium and on the right device.