You've undoubtedly heard of SEO if you manage a small business, but you may be wondering if it's worth the time and money. It's normal to wonder if SEO is just another pricey marketing strategy or if it could truly transform your company's operations given your limited resources and never-ending to-do list.

No matter what type of company you are running, marketing is very important. When a software development company is growing, one of the main questions asked is, "How do we maintain our marketing team?"